Highlighting some books that I loved reading in 2018. These are not necessarily books that were published in 2018. (Before I get into the list, I loved three wonderful books by my colleagues this year: The Customer Centricity Playbook by Peter Fader and Sarah Toms, Never Stop Learning by Brad Staats, and The Blockchain and the New Architecture of Trust by Kevin Werbach. I am finishing the last one now). Business and Society: Bad Blood: Secrets and Lies in a Silicon Valley Startup by John Carreyrou is the most unputdownable book of the year. Here is my Review. The Great A&P and Struggle for Small Business in America by Marc Levinson is an excellent way to understand Amazon and its challenges. Automation and Artificial…
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